How Viral Movement Can Change The World

While the headlines are often dominated by shootings, riots, war, and other despicable acts, one headline has swept the country that is generous and heartwarming.  The Ice Bucket Challenge.

The fact that people have gotten behind such a movement isn’t surprising.  Nor is the fact that more than $50 Million will be raised for ALS (Amyotrophic Lateral Sclerosis) research.